The FORTUNA FABRICS is a women-owned Indian startup entrusted with the responsibility of organizing the Sustainable fashion industry in an organized manner.
The core mission of this MSME firm is to empower unemployed women in handloom weaving and handcrafting through regular employment and offer high quality Sustainable herbal wellness fashion products and functional clothing products to customers worldwide.
Yoga, a timeless gift from India to the world, finds its perfect companion in the Vetiver Silk Yoga Mat by Fortuna Fabrics. Designed to enhance spiritual and positive energy, this mat allows practitioners to experience the true essence of yoga in a natural and holistic way.
Meditation, practiced by sages since ancient times, now meets modern comfort and wellness with the Vetiver Silk Meditation Mat from Fortuna Fabrics. Refresh, rejuvenate, and energize your meditation experience with this exclusive creation, designed to connect you with nature and enhance your inner peace
Our Vision
- To become a premier producer and marketer of sustainable herbal wellness fashion products, aligning with the principles of the MAKE IN INDIA initiative.
- To actively contribute to India’s ambitious goal of achieving an annual export target of $1 trillion in goods and $1 trillion in services by 2030.
Our Mission
- To establish ourselves as a leading exporter of sustainable herbal wellness fashion products, showcasing India’s craftsmanship on a global scale.
- To actively collaborate with the United Nations in their mission to safeguard the natural environment, combating pollution caused by the textile industry through eco-friendly and sustainable practices.
5 Pillars
Natural, Biodegradable Fibres
We use only 100% natural and biodegradable fibers like silk, organic cotton, linen, jute etc. These materials are not only eco-friendly but also breathable, skin-friendly, and free from synthetic chemicals, ensuring comfort and wellness for the wearer. By choosing these fibers, we commit to reducing environmental impact and promoting sustainable living.
Ayurvedic Herbal Dyes Only
We embrace the ancient wisdom of Ayurveda by using herbal dyes derived from plants, roots, flowers, and natural minerals. These dyes are free from harmful chemicals, gentle on the skin, and aligned with holistic wellness principles. Beyond aesthetics, our dyeing process contributes to environmental preservation, as it avoids polluting water bodies and safeguards ecosystems.
Handloom-Only Production
Our brand proudly supports handloom artisans, preserving centuries-old weaving techniques and empowering rural communities. Handloom production not only ensures superior quality and craftsmanship but also minimizes carbon emissions compared to industrial methods. Each piece reflects the skill, patience, and artistry of the human touch.
Kerala Traditional Handcrafts
Rooted in the rich cultural heritage of Kerala, we integrate traditional crafts like kasavu weaving, natural coir elements, and intricate hand embroidery into our designs. By doing so, we celebrate and revive Kerala’s artisanal legacy while offering customers a unique connection to the region’s timeless traditions.
Right Pricing & Direct Marketing
We are committed to ethical pricing that ensures fair compensation for artisans and affordable luxury for our customers. By adopting a direct-to-consumer model, we eliminate unnecessary intermediaries, fostering transparency and building a strong, authentic relationship with our audience. This approach creates a sustainable ecosystem that benefits both artisans and consumers.
Our Team
Meet our team! We are a group of dedicated individuals who work together to achieve our goals. We are committed to delivering high-quality results and exceeding expectations
Currently, Herbal Silks Project is managed by Professional Team of Ayurvedic Experts / Ayurvedic Dyers / Handloom Weavers / Sales Experts / Support Experts.
Our Member
Expert Professionals
Michael James
Balm Bayrak
Lucas Alexander
